Analyzing the traffic of the website.
Knowing the audience and what they want is an important success factor for any website. Google Analytics is a set of measurements that help you understand the website performance. We would like to see what visitors are doing on the website, how they interact with it, and how to help them accomplish their tasks.
Analyzing this information will help to increase the sales and maximize the marketing efforts by focusing on the most profitable marketing channels. Google Analytics reports can answer the following points.